Start for Free Save 95% of costs associated with SEO implemention. Automate 98% of SEO tasks from technicals to content generation to link building. Complete months worth of work in minutes. Start for Free Read Our Guides Read Our Guides Read More Read More Read More Read More Read More Read More See All Case Studies Start for Free View All Features Start for Free View All Features Start for Free View All Features Get a Quote View All Features Start for Free View All Features Start for Free View All Features Start for Free Get a Quote Get OTTO SEO Get OTTO SEO Get OTTO SEO Get OTTO SEO Get OTTO SEO Get OTTO SEO Start for Free Start for Free Start for Free Start for Free Start for Free Start for Free Start for Free Start for Free Start for Free two options Deep FreezeOTTO SEO continuity feature Important Note for Agencies:use it to ensure a smooth transition

OTTO Google Ads: Launch Ads with AI

Meet OTTO SEO Automate your SEO in 1 click

Discover OTTO SEO, a first-of-its-kind AI SEO tool that will revolutionize the way you do SEO.

“OTTO has transformed how we manage SEO. The AI automation allows us to quickly update essential SEO elements, significantly speeding up our workflow. It’s not just about efficiency; it’s about scaling our capabilities without scaling our headcount. OTTO has made our operations faster, our team more effective, and our client interactions more impactful.”

Alec Neumeyer Co-Founder at Secure Line Marketing

99%

Reduction in manual SEO tasks

1000+

Pages optimized with AI

10x

Faster implementation of SEO changes

50%

Increase in workflow efficiency

What is OTTO SEO?

OTTO SEO is the world’s first automated SEO AI assistant. Simply add the OTTO pixel to your website and start deploying thousands of webpage optimizations in just a few clicks. With OTTO SEO, you can eliminate the manual labor of SEO and save hundreds of hours of work for your marketing or agency teams.

What Website Optimizations Does OTTO Automate?

How Does OTTO SEO Work?

After adding the OTTO pixel to your website header, OTTO will audit your site to identify technical issues and strategic opportunities. Then, it recommends tailored suggestions according to the Search Atlas Holistic SEO blueprint and your website’s Google Search Console data. Once you review and deploy changes in your dashboard, OTTO makes those changes on your website instantly. No matter your CMS.

What SEO Tasks Does OTTO Automate?

OTTO SEO automates technical fixes, content optimizations, backlink building, and content creation. Once approved in your dashboard, OTTO will fix title tags, meta descriptions, broken links, canonical tags, and more. It will optimize your Google Business Profile and automate review response and Q&As.

You can also create and publish complete SEO articles using Claude or ChatGPT without ever leaving the dashboard. Plus, automate backlink building with Cloud Stacks. With OTTO, you can deploy thousands of website optimizations, all in a few clicks.

How Does OTTO Recommend Website Changes?

OTTO is designed to alleviate the manual work of SEO while still meeting Google’s quality and ranking standards. Add your business information to your Knowledge Graph to teach our AI more about your business. Then, connect your Google Search Console data to get the most tailored SEO recommendations.

When you let OTTO do your SEO, you’ll see improvements in website authority, content quality, technical performance, and user engagement across your websites. Leading to maximum organic traffic results for your brands of agency clients.

How Can I Use OTTO SEO?

Start your subscription of Search Atlas to get access to our powerful AI SEO Assistant. Your subscription also includes access to 25+ SEO tools for keyword research, AI content generation, backlink analysis, and more. If you are an agency that wants to white label Search Atlas and OTTO for your agency clients, reach out to our product specialists to learn more.

Engaging OTTO SEO in 3…2….1….

How to Activate OTTO SEO?

Getting started with OTTO SEO is as simple as adding the pixel to your website header. Once activated in the Search Atlas dashboard, OTTO will automate SEO practices across your website to deliver more keyword rankings, consistent organic traffic, and optimal technical performance.

1…

Add the OTTO pixel to your website header

2…

Let OTTO get to work optimizing key website elements

3…

Sit back and enjoy the ride to more organic traffic

Real results. Real fast.

Who says SEO has to take 3 months to see results?

Chiropractic Center

OTTO SEO delivers stunning results in 3 weeks with OTTO SEO

• +97.44%
• Pins Improved
• +46%
• Locations Ranking Top 3
• +66.31%
• Higher Positions in Local Searches

Restaurant Equipment Supplier

Restaurant Supplier’s Traffic Soars 390% with Search Atlas

• +390%
• Organic Traffic
• +609
• Keywords Ranking Top 3
• +40%
• Organic Keywords

Personal Injury Lawyer

OTTO helped a law firm dominate local search results in Portland’s highly competitive legal market.

• +6x
• More Locations in Top 3
• +7x
• More Locations in Top 7
• +96%
• More Keywords Ranking

Cleaning Service

Cleaning Service Rises to Local Leader with OTTO SEO

• +100%
• Locations Rankings
• +100%
• Locations Ranking Top 5
• +46%
• Locations in Top 3

Social Casino

New brand skyrockets to industry leadership in just 12 months.

• +1.57 M
• Organic Clicks
• +7.8 M
• Search Impressions
• 20%
• Click-through Rate (CTR)

Anti-Aging Science Website

Longevity Website Boosts Traffic by 1149% with AI

• +1,149%
• Monthly Organic Traffic
• +183%
• Organic Keywords
• 157%
• Keywords Ranking Top 3

We’ve Got a Plan That’s Perfect For You

Add OTTO SEO to put your SEO in hyperdrive Improve Strategy Accelerate Workflows Deliver Quicker Wins Starter

For freelancers and small teams

$99 / month

1 OTTO SEO Site Activation

1 OTTO Google Ads Account Connection

• 5 GSC Site Projects
• 3 Automated GBPs GBP Automation is an all-in-one tool to manage your GBP Posts, Q&A and Reviews. You can also generate and schedule GBP Post and Q&A. There is also a feature to automatically reply to unanswered review
• 2 User Seats
• Content Genius – AI Blog and Landing Page Generation Content Genius is an AI-powered content editor that simplifies content creation and optimization. It offers integrated keyword research, SERP analysis, and NLP suggestions to help you write SEO-optimized articles effortlessly.
• 1-click Publishing to WP and Shopify Easily sync publish content to WordPress or Shopify with a single click.
• Aggregator Network Local Citations Help your business improve its local search rankings and establish a consistent digital footprint on search engines, mapping services, and social media platforms.
• Press Release Distribution (via SignalGenesys) Use AI to generate high-quality content and distribute press releases across up to 7 channels with ease.
• Report Builder + AI Storytelling Generate and automate reports to keep clients and team members updated on SEO performance, with AI-driven summaries that highlight key results.
• Site Explorer Uncover Competitor Insights with Site Explorer: Dive deep into competitor analysis with our Site Explorer tool. Gain valuable insights into any website’s traffic, keyword rankings, and backlink profile. Discover the keywords they rank for to inspire new content and landing pages. Analyze their backlink strategy to refine your own outreach targets. It’s the ultimate tool for strategic SEO and competitive edge.
• Local SEO Heatmaps/Geogrids Optimize Local Visibility with SEO Heatmaps: Our Local SEO Heatmaps/Geogrids tool offers a dynamic way to visualize your business’s Google Maps rankings. Easily analyze and track your local market presence, understand geographic strengths and areas for improvement, and benchmark progress over time. Ideal for fine-tuning your local SEO strategy and boosting visibility where it counts.
• Keyword Explorer, Keyword Magic, Rank Tracker, and Keyword Gap Analysis Our keyword research tool is powered by an extensive database of keywords, simplifying the process of finding the right keywords for your strategy. It provides essential metrics such as search volume, cost-per-click (CPC), keyword difficulty, and more. With these comprehensive insights, users can efficiently evaluate and choose the most effective keywords to drive traffic and achieve their marketing goals. This streamlined approach helps you focus on high-impact terms without getting overwhelmed by data, making keyword research faster and more effective.
• GSC Unlimited Keyword Rank Tracking Easily see which keywords are ranking for specific pages. Google Search Console typically provides data on pages & keywords separately, making it difficult to connect them without extensive manual work. Search Atlas uses advanced algorithms to combine these data points, giving you a clear view of which keywords are associated with which pages. This streamlined insight helps you better understand your content’s performance and make more informed decisions, saving time and effort.
• Keyword, Competitor & Backlink Research Tools Analyze your competitors’ keywords and discover which keywords they have optimized for or are ranking with. Our tool allows you to gain valuable insights into their SEO strategies, helping you identify opportunities and refine your own keyword approach.
• Chrome Extension Access The Search Atlas Chrome Extension provides real-time SEO insights directly in your browser, including keyword analysis, competitor data, and on-page suggestions, streamlining your SEO workflow and boosting efficiency.
• Link Laboratory Publisher Exchange Boost site authority with access to a high quality backlink network that publishes do follow links within 30 days.
• Authority Building
• Cloud Stacks Cloud stack authority building is the method of uploading HTML pages to highly authoritative cloud services like Amazon S3, Microsoft Azure and Google Cloud.
• Aggregator Network Citations Help your business improve its local search rankings and establish a consistent digital footprint on search engines, mapping services, and social media platforms.
• Digital PR / AI-driven Outreach Digital PR outreach at scale that delivers huge backlink results for your websites.
• Backlink Exchange
• Access to SCHOLAR Semantic Content Grader SCHOLAR – Semantic Content Heuristics for Objective Language Assessment and Review is a webpage content grading tool that mimics Google’s PageQuality algorithm. It evaluates document quality based on Semantic SEO best practices, highlights content deficiencies that may be preventing higher rankings, and delivers scores that are the most strongly correlated ranking factors we’ve studied to date.
• Access to QUEST for GPT Visibility QUEST – Query Understanding and Extract System for Transparency is a groundbreaking AEO technology designed to analyze brand visibility within large language models. It identifies the root documents these models rely on, enabling outreach to content publishers for updates that include your brand, thereby increasing visibility.
• Access to Topical Dominance Metric Topical Dominance is a metric that quantifies the hidden topicality scores Google uses to rank competitors based on their content and visibility for topically relevant queries. It is one of the most powerful ranking signals we’ve studied, with a strong correlation to rankings. Sites with weaker backlink profiles can still achieve high rankings by leveraging Topical Dominance effectively.
• Content Blueprints and GOLIATH (coming soon) GOLIATH (Generating Optimized Language In Algorithmic Text Heuristics) is a framework for creating multi-layered, fine-tuned models using Fine-Tuned Language Structure Instructions, Brand Voice, and user-specified business information. It’s utilized by our Content Blueprints— templates designed for engineering masterful blog posts, landing pages, and other content assets optimized for search engines. This approach produces high-quality content with exceptional clarity, semantic accuracy, human effort signals, and factuality, achieving high semantic scores.

Growth

For agencies and mid-size businesses

Most Popular $199 $249 / month

2 OTTO SEO Sites Activation

1 OTTO Google Ads Account Connection

• 15 GSC Site Projects
• 10 Automated GBPs
• All Starter features plus:
• Site Auditor with Realtime Site Monitoring Boost Your Website’s SEO Performance with Our Site Auditor and Real-Time Monitoring. Our Site Auditor thoroughly analyzes your website, identifying technical, content, and performance issues that hinder your search engine rankings. With 24/7 Real-Time Monitoring, you’ll receive instant notifications when problems arise, along with detailed resolution instructions. Address SEO obstacles, ensure optimal site health, and watch your organic traffic grow with this effective tool.
• HARO AI & Digital PR
• Journalist Outreach
• Expanded quotas
• Batch Analysis The Bulk URL Analyzer Tool: it combines data from Ahrefs, Majestic, and Moz.
• AI SEO Recommendation Engine

Pro

Agencies ready to scale and Enterprise

$399 / month

4 OTTO SEO Sites Activation

1 OTTO Google Ads Account Connection

• Unlimited GSC Site Projects
• 25 Automated GBPs
• All Growth features plus:
• Unlimited GSC Keyword Rank Tracking Easily see which keywords are ranking for specific pages. Google Search Console typically provides data on pages & keywords separately, making it difficult to connect them without extensive manual work. Search Atlas uses advanced algorithms to combine these data points, giving you a clear view of which keywords are associated with which pages. This streamlined insight helps you better understand your content’s performance and make more informed decisions, saving time and effort.
• AI Generation Quota Standard AI quota for certain tools such as the Content Planner, AI writing templates, Title Tag / Meta Description generation, and single paragraph output generation within the SEO Content Assistant. Premium AI Quota used by the “Complete SEO Article” in the SEO Content Assistant which includes advanced AI image generation, internal linking, external linking, NLP/entities, and more is limited to 30 points. This only refers to API’s connections for domain analysis, report generation, and CRM integration.
• Unlimited Site Crawls up to 1 million pages Our tool allows you to perform unlimited site crawls, with the ability to crawl and analyze up to 1 million pages. Our crawler will give you a comprehensive understanding of your site’s structure, content, and technical health. Gain valuable insights to optimize your site’s performance and drive organic traffic growth.
• Full Dashboard Whitelabel Customize your domain name and add your agency logo to our user-friendly marketing dashboard and SEO reports. Automate your campaign reporting with white-label SEO software. Improve the authority and trustworthiness of your SEO company by adding a SEO platform to your SEO service. From link building to rank tracking to client reporting, your SEO agency will impress prospects, retain clients and drive revenue growth with unlimited access to our SEO tools.
• Bulk Workflows for AI content creation, Site Explorer, Page Audits, Site Audits, and URL Analysis Bulk Workflows for AI content creation: This feature allows users to create AI articles in bulk. Perfect for SEOs, content writers, and bloggers looking to streamline their workflow and build topical authority.
• Site Analysis Lead Capture Widget Maximize Lead Generation with Our Site Analysis Widget. Designed for agencies, this intuitive widget captures visitor interest by offering a comprehensive site analysis. As users engage with the analysis flow, they are seamlessly guided towards a contact form. Capture essential details effortlessly and turn your website traffic into valuable leads.
• Integrations Gain access to powerful complementary tools through our partnerships with leading digital marketing software platforms.
• Link Building / Sales Outreach Our Link Building Outreach tool is a game-changer for agencies seeking quality backlinks. Harness the power of Google’s rankings to identify and connect with top publishers. Target sites by keywords in Google Search and Maps, making it an indispensable sales and SEO tool. Streamline your outreach and build valuable connections effortlessly.

Enterprise

Custom functionality & tailored quotas

• Tailored Quota Possibilities for All Tools
• API access

Contact us for a quote

Starter

For freelancers and small teams

$99 /mo.

1 OTTO SEO Site Activation

1 OTTO Google Ads Account Connection

• 5 GSC Site Projects
• 3 Automated GBPs GBP Automation is an all-in-one tool to manage your GBP Posts, Q&A and Reviews. You can also generate and schedule GBP Post and Q&A. There is also a feature to automatically reply to unanswered review
• 2 User Seats
• Content Genius – AI Blog and Landing Page Generation Content Genius is an AI-powered content editor that simplifies content creation and optimization. It offers integrated keyword research, SERP analysis, and NLP suggestions to help you write SEO-optimized articles effortlessly.
• 1-click Publishing to WP and Shopify Easily sync publish content to WordPress or Shopify with a single click.
• Aggregator Network Local Citations Help your business improve its local search rankings and establish a consistent digital footprint on search engines, mapping services, and social media platforms.
• Press Release Distribution (via SignalGenesys) Use AI to generate high-quality content and distribute press releases across up to 7 channels with ease.
• Report Builder + AI Storytelling Generate and automate reports to keep clients and team members updated on SEO performance, with AI-driven summaries that highlight key results.
• Site Explorer Uncover Competitor Insights with Site Explorer: Dive deep into competitor analysis with our Site Explorer tool. Gain valuable insights into any website’s traffic, keyword rankings, and backlink profile. Discover the keywords they rank for to inspire new content and landing pages. Analyze their backlink strategy to refine your own outreach targets. It’s the ultimate tool for strategic SEO and competitive edge.
• Local SEO Heatmaps/Geogrids Optimize Local Visibility with SEO Heatmaps: Our Local SEO Heatmaps/Geogrids tool offers a dynamic way to visualize your business’s Google Maps rankings. Easily analyze and track your local market presence, understand geographic strengths and areas for improvement, and benchmark progress over time. Ideal for fine-tuning your local SEO strategy and boosting visibility where it counts.
• Keyword Explorer, Keyword Magic, Rank Tracker, and Keyword Gap Analysis Our keyword research tool is powered by an extensive database of keywords, simplifying the process of finding the right keywords for your strategy. It provides essential metrics such as search volume, cost-per-click (CPC), keyword difficulty, and more. With these comprehensive insights, users can efficiently evaluate and choose the most effective keywords to drive traffic and achieve their marketing goals. This streamlined approach helps you focus on high-impact terms without getting overwhelmed by data, making keyword research faster and more effective.
• GSC Unlimited Keyword Rank Tracking Easily see which keywords are ranking for specific pages. Google Search Console typically provides data on pages & keywords separately, making it difficult to connect them without extensive manual work. Search Atlas uses advanced algorithms to combine these data points, giving you a clear view of which keywords are associated with which pages. This streamlined insight helps you better understand your content’s performance and make more informed decisions, saving time and effort.
• Keyword, Competitor & Backlink Research Tools Analyze your competitors’ keywords and discover which keywords they have optimized for or are ranking with. Our tool allows you to gain valuable insights into their SEO strategies, helping you identify opportunities and refine your own keyword approach.
• Chrome Extension Access The Search Atlas Chrome Extension provides real-time SEO insights directly in your browser, including keyword analysis, competitor data, and on-page suggestions, streamlining your SEO workflow and boosting efficiency.
• Link Laboratory Publisher Exchange Boost site authority with access to a high quality backlink network that publishes do follow links within 30 days.
• Authority Building
• Cloud Stacks Cloud stack authority building is the method of uploading HTML pages to highly authoritative cloud services like Amazon S3, Microsoft Azure and Google Cloud.
• Aggregator Network Citations Help your business improve its local search rankings and establish a consistent digital footprint on search engines, mapping services, and social media platforms.
• Digital PR / AI-driven Outreach Digital PR outreach at scale that delivers huge backlink results for your websites.
• Backlink Exchange
• Access to SCHOLAR Semantic Content Grader SCHOLAR – Semantic Content Heuristics for Objective Language Assessment and Review is a webpage content grading tool that mimics Google’s PageQuality algorithm. It evaluates document quality based on Semantic SEO best practices, highlights content deficiencies that may be preventing higher rankings, and delivers scores that are the most strongly correlated ranking factors we’ve studied to date.
• Access to QUEST for GPT Visibility QUEST – Query Understanding and Extract System for Transparency is a groundbreaking AEO technology designed to analyze brand visibility within large language models. It identifies the root documents these models rely on, enabling outreach to content publishers for updates that include your brand, thereby increasing visibility.
• Access to Topical Dominance Metric Topical Dominance is a metric that quantifies the hidden topicality scores Google uses to rank competitors based on their content and visibility for topically relevant queries. It is one of the most powerful ranking signals we’ve studied, with a strong correlation to rankings. Sites with weaker backlink profiles can still achieve high rankings by leveraging Topical Dominance effectively.
• Content Blueprints and GOLIATH (coming soon) GOLIATH (Generating Optimized Language In Algorithmic Text Heuristics) is a framework for creating multi-layered, fine-tuned models using Fine-Tuned Language Structure Instructions, Brand Voice, and user-specified business information. It’s utilized by our Content Blueprints— templates designed for engineering masterful blog posts, landing pages, and other content assets optimized for search engines. This approach produces high-quality content with exceptional clarity, semantic accuracy, human effort signals, and factuality, achieving high semantic scores.

Growth

For agencies and mid-size businesses

$199 $249 /mo.

2 OTTO SEO Sites Activation

1 OTTO Google Ads Account Connection

• 15 GSC Site Projects
• 10 Automated GBPs
• All Starter features plus:
• Site Auditor with Realtime Site Monitoring Boost Your Website’s SEO Performance with Our Site Auditor and Real-Time Monitoring. Our Site Auditor thoroughly analyzes your website, identifying technical, content, and performance issues that hinder your search engine rankings. With 24/7 Real-Time Monitoring, you’ll receive instant notifications when problems arise, along with detailed resolution instructions. Address SEO obstacles, ensure optimal site health, and watch your organic traffic grow with this effective tool.
• HARO AI & Digital PR
• Journalist Outreach
• Expanded quotas
• Batch Analysis The Bulk URL Analyzer Tool: it combines data from Ahrefs, Majestic, and Moz.
• AI SEO Recommendation Engine

Pro​

Agencies ready to scale and Enterprise

$399 /mo.

4 OTTO SEO Site Activation

1 OTTO Google Ads Account Connection

• Unlimited GSC Site Projects
• 25 Automated GBPs
• All Growth features plus:
• Unlimited GSC Keyword Rank Tracking Easily see which keywords are ranking for specific pages. Google Search Console typically provides data on pages & keywords separately, making it difficult to connect them without extensive manual work. Search Atlas uses advanced algorithms to combine these data points, giving you a clear view of which keywords are associated with which pages. This streamlined insight helps you better understand your content’s performance and make more informed decisions, saving time and effort.
• AI Generation Quota Standard AI quota for certain tools such as the Content Planner, AI writing templates, Title Tag / Meta Description generation, and single paragraph output generation within the SEO Content Assistant. Premium AI Quota used by the “Complete SEO Article” in the SEO Content Assistant which includes advanced AI image generation, internal linking, external linking, NLP/entities, and more is limited to 30 points. This only refers to API’s connections for domain analysis, report generation, and CRM integration.
• Unlimited Site Crawls up to 1 million pages Our tool allows you to perform unlimited site crawls, with the ability to crawl and analyze up to 1 million pages. Our crawler will give you a comprehensive understanding of your site’s structure, content, and technical health. Gain valuable insights to optimize your site’s performance and drive organic traffic growth.
• Full Dashboard Whitelabel Customize your domain name and add your agency logo to our user-friendly marketing dashboard and SEO reports. Automate your campaign reporting with white-label SEO software. Improve the authority and trustworthiness of your SEO company by adding a SEO platform to your SEO service. From link building to rank tracking to client reporting, your SEO agency will impress prospects, retain clients and drive revenue growth with unlimited access to our SEO tools.
• Bulk Workflows for AI content creation, Site Explorer, Page Audits, Site Audits, and URL Analysis Bulk Workflows for AI content creation: This feature allows users to create AI articles in bulk. Perfect for SEOs, content writers, and bloggers looking to streamline their workflow and build topical authority.
• Site Analysis Lead Capture Widget Maximize Lead Generation with Our Site Analysis Widget. Designed for agencies, this intuitive widget captures visitor interest by offering a comprehensive site analysis. As users engage with the analysis flow, they are seamlessly guided towards a contact form. Capture essential details effortlessly and turn your website traffic into valuable leads.
• Integrations Gain access to powerful complementary tools through our partnerships with leading digital marketing software platforms.
• Link Building / Sales Outreach Our Link Building Outreach tool is a game-changer for agencies seeking quality backlinks. Harness the power of Google’s rankings to identify and connect with top publishers. Target sites by keywords in Google Search and Maps, making it an indispensable sales and SEO tool. Streamline your outreach and build valuable connections effortlessly.

Enterprise

Custom functionality & tailored quotas

Call us

• Tailored Quota Possibilities for All Tools
• API access

TRUSTED BY TEAMS AT

Add additional OTTO site activations to your base plan and automate your SEO in 1 click. The more sites you add, the more you save.

Add OTTO SEO

Add additional OTTO site activations to your base plan and automate your SEO in 1 click. The more sites you add, the more you save.

How many sites need OTTO?

1 2 – 3 4 – 9 10 – 24 25 – 49 50+ Basic

$99 per site

Per month

• INCLUDES
• TOP-UP PRICING
• 500 Points (AI Gen) per Site Total Points: 500 – 1,500
• Additional 500 pt (AI Gen): $19 Implied Cost per Pt: $0.038
• TOP-UP PRICING
• 7.5 Hyperdrive Credits Hyperdrive Credits are used to purchase Citations, Backlinks, Press Releases, and Cloud Stacks. per Site Total Credits: 8 – 23
• Additional 100 Hyperdrive C.: $99 Implied Hyperdrive Cost: $0.99

Basic

$85 per site

Per month

• INCLUDES
• TOP-UP PRICING
• 500 Points (AI Gen) per Site Total Points: 500 – 1,500
• Additional 500 pt (AI Gen): $19 Implied Cost per Pt: $0.038
• TOP-UP PRICING
• 7.5 Hyperdrive Credits Hyperdrive Credits are used to purchase Citations, Backlinks, Press Releases, and Cloud Stacks. per Site Total Credits: 8 – 23
• Additional 100 Hyperdrive C.: $99 Implied Hyperdrive Cost: $0.99

STANDARD

$69 per site

Per month

• INCLUDES
• TOP-UP PRICING
• 500 Points (AI Gen) per Site Total Points: 2,000 – 4,500
• Additional 500 pt (AI Gen): $17 Implied Cost per Pt: $0.034
• TOP-UP PRICING
• 7.5 Hyperdrive Credits Hyperdrive Credits are used to purchase Citations, Backlinks, Press Releases, and Cloud Stacks. per Site Total Credits: 30 – 68
• Additional 100 Hyperdrive C.: $99 Implied Hyperdrive Cost: $0.99

Premium

$59 per site

Per month

• INCLUDES
• TOP-UP PRICING
• 500 Points (AI Gen) per Site Total Points: 5,000 – 12,000
• Additional 500 pt (AI Gen): $15 Implied Cost per Pt: $0.030
• TOP-UP PRICING
• 7.5 Hyperdrive Credits Hyperdrive Credits are used to purchase Citations, Backlinks, Press Releases, and Cloud Stacks. per Site Total Credits: 75 – 180
• Additional 100 Hyperdrive C.: $99 Implied Hyperdrive Cost: $0.99

Pro

$49 per site

Per month

• INCLUDES
• TOP-UP PRICING
• 500 Points (AI Gen) per Site Total Points: 12,500 – 24,500
• Additional 500 pt (AI Gen): $14 Implied Cost per Pt: $0.028
• TOP-UP PRICING
• 7.5 Hyperdrive Credits Hyperdrive Credits are used to purchase Citations, Backlinks, Press Releases, and Cloud Stacks. per Site Total Credits: 188 – 368
• Additional 100 Hyperdrive C.: $99 Implied Hyperdrive Cost: $0.99

Enterprise

$39 per site

Per month

• INCLUDES
• TOP-UP PRICING
• 500 Points (AI Gen) per Site Total Points: 25,000
• Additional 500 pt (AI Gen): $11 Implied Cost per Pt: $0.022
• TOP-UP PRICING
• 7.5 Hyperdrive Credits Hyperdrive Credits are used to purchase Citations, Backlinks, Press Releases, and Cloud Stacks. per Site Total Credits: 375
• Additional 100 Hyperdrive C.: $99 Implied Hyperdrive Cost: $0.99

Get Started with OTTO Google Ads

Activate OTTO Google Ads to your current OTTO projects to start generating ready-to-launch Google Ads campaigns.

Supercharge Your Google Ads Campaigns

• Automatically identify and target the most relevant keywords for your audience.
• Create optimized ad copies tailored to your business goals.
• Structure campaigns and ad groups for maximum performance.

The AI-Powered Assistant That Automates Your SEO Efforts Instantly

Boost Rankings with OTTO: AI-Powered SEO Made Easy

Once you install OTTO SEO, our AI will optimize your website elements to meet Google’s core ranking factors. Our innovative AI tool will make content optimizations that improve your website’s semantic SEO through meta tag optimization, NLP entity inclusion, content creation, and more. On-page optimization has never been this easy, fast, or efficient.

Automatically Detect Technical Issues and Deploy Website Fixes

OTTO will detect any technical issues that may be impacting your website’s organic visibility. It can also automatically deploy fixes for you. Select which fixes you want OTTO to handle, or tackle issues on your own. Easily roll back website changes if needed, and track which changes have been made directly in your OTTO dashboard. Get the expertise of technical SEO mastery without having to build solutions in-house.

What Website Optimizations Does OTTO Automate?

Meta Tags

Page titles, meta descriptions, alt tags, and more. OTTO ensures your pages have proper SEO meta tags with ideal character counts.

Content Optimization

OTTO adds the most important NLP entities and semantic terms to your web pages so search engines see your content as more relevant and rank-worthy.

Content Creation

OTTO will create new content for the keywords that your target audience is using. That means fully optimized SEO articles that are high-quality and in-depth.

Schema Markup

OTTO adds relevant schema markups to your pages so your web pages are more engaging and clickable in search engine results pages.

Google Business Profile

Our AI will enhance your business presence by optimizing your Google Business Profile for better reputation and relevance.

Authority Building

Add link building orders to your OTTO package and get monthly backlinks that support OTTO’s on-page and technical SEO efforts.

Meta Tags

Page titles, meta descriptions, alt tags, and more. OTTO ensures your pages have proper SEO meta tags with ideal character counts.

Content Optimization

OTTO adds the most important NLP entities and semantic terms to your web pages so search engines see your content as more relevant and rank-worthy.

Content Creation

OTTO will create new content for the keywords that your target audience is using. That means fully optimized SEO articles that are high-quality and in-depth.

Schema Markup

OTTO adds relevant schema markups to your pages so your web pages are more engaging and clickable in search engine results pages.

Google Business Profile

Our AI will enhance your business presence by optimizing your Google Business Profile for better reputation and relevance.

Authority Building

Add link building orders to your OTTO package and get monthly backlinks that support OTTO’s on-page and technical SEO efforts.

Turn on OTTO SEO and Deliver Maximum Results for Clients

OTTO is the ideal solution for marketing agencies that want to provide SEO solutions in-house without having to hire more team members. OTTO SEO does the work of a full-service SEO team, including content strategists, web developers, and content writers. Want to drive maximum revenue for your agency? Turn on SEO and start adding SEO services to your agency deliverables.

Customize SEO Automation With Your Knowledge Graph

Let our AI know more about your client’s website or business with the Knowledge Graph. Provide business info, social media profiles, and authorship details and our AI will use these inputs when optimizing your website. By customizing your Knowledge Graph, our AI can avoid generic outputs and deliver customized, high-quality, and tailored content that matches your website’s brand voice, products, and services.

One SEO software platform ranks above all for customer satisfaction and usability.

See how 5,000+ digital marketers and agencies use Search Atlas to optimize their workflows and build better SEO campaigns.

Lisa Parziale

Founder at AgencyRemix Source: Search Atlas reviews “I used to pay for lots of different software for my SEO business and customer reporting. Search Atlas made this much easier and more affordable for me.”

Clayton Joyner

Founder At Modern io Digital Source: Search Atlas reviews ”Search Atlas Boosted Our Organic Lead Traffic by 110% in just 90 Days! It saves us money, time, and performance.“

Josh Blakeley

Founder & CEO JBL Digital Marketing Source: Search Atlas reviews “Search Atlas just blows other tools out of the water. Tools like Ahrefs and Jasper have gone up in price quite a bit and just haven’t kept up. Search Atlas replaces both of them. ”

Shannon Donovan

Founder @Small Biz Drs. LLC Source: Search Atlas reviews “We were using many different tools to accomplish what we can do in Search Atlas.“

Mike Anderson

Owner @Aim High Digital Source: Search Atlas reviews “Search Atlas transformed my agency workflow, allowed rapid creation of hundreds of articles!“

Jake Tlapek

Founder @Wizard Marketing Source: Search Atlas reviews “This tool is going to help you make actionable, realizable changes to your SEO and get the traffic you deserve.“

Over 5,000+ Agencies Trust Search Atlas

Frankie Fihn

Founder @ Beyond Agency Profits

“We are canceling Ahrefs, Majestic SEO, SemRush and a few others. You need to check out this tool. This is like GHL 3 years before people realized how cool it was. I haven’t seen anything that makes ranking this easy. If you offer SEO, it saves you 90% of the grunt work.”

Josh Nelson

CEO & Founder at Plumbing & HVAC SEO Founder & CEO at Seven Figure Agency

“If you want to be on the cutting edge of SEO, Search Atlas is absolutely where it’s at. The most innovative SEO platform out there is Search Atlas.”

Perry Belcher

Co-Founder at DigitalMarketer

“Search Atlas is the number one ranked search engine tool in the world right now! As someone who’s been in SEO for 15 years, I’ve seen everything change. The tools offered by Search Atlas, including their powerful OTTO tool, are game-changers. We’ve integrated them into 36 of our blog properties, and the results are astounding. OTTO evaluates every blog post automatically and provides actionable insights on how to improve rankings. It keeps up with all the changes in Google’s algorithms, ensuring your content is always optimized. In my experience, other tools on the market are overhyped and overpriced compared to what Search Atlas delivers. If you’re serious about SEO, you won’t find anything better than Search Atlas!”

Dan Kelly

@DanKelly

We’ve recently helped a remodeling business go from being completely unranked to holding the top spot on Google Business Profiles! Through targeted strategies and relentless optimization, we made sure they stood out to the right audience at the right time.

Imagine what being #1 could do for your business—more leads, more calls, and more projects.

Clayton Joyner

@clayton_joyner

“Hey guys!!! Big shout out! I took over a brand new site with zero history and this company literally shared the same brand name as a million nearby competitors. We have crushed! This is with ZERO backlink purchasing! I am evangelizing.”

Abdul Ahmed

@abdul_ahmed

“Connecting sites in Search Atlas to GSC GBP and GA pulls in so much usable and easy to understand data it’s an absolute goldmine. Never seen anything like it.”

Adam McChesney

@adam_mcchesney

“We have been using Otto on our own auto glass company since April I think it was. Since April, the only things we have done from a digital standpoint is implement Otto, and posted daily to our GBP (M-F). When we started with Otto, we were ranking for 185 keywords with 15 in the top 3. As of this month, we are ranking for 1,571 keywords and have 55 keywords ranking #1 that’s generated us an estimated traffic value of $18,500/mo. We have been able to do over 500 days of SEO with Otto. Pretty awesome stuff!”

Sangbong Sydney Abayomi

@Sangbong

“Woww, I have been seeing this ad for some days now pop up on my timeline and I keep ignoring it because I felt it’s just one of those many SEO tools out there that don’t really provide what I have been looking for as an SEO expert, I just went through the demonetization video and I bet you it’s nothing out there you have seen, it’s incredible, you stay on a single platform and do all your SEO work without having to switch somewhere else, it’s awesome :clap:”

Shannon Waters Donovan

@shannon_waters_donovan

“We are trying OTTO 2.0 on a few websites. One we hadn’t touched in about a year and were getting no calls. Suddenly after only a month with doing nothing be implementing everything suggested in OTTO 2.0, the phone is ringing. Adding more sites soon. Thanks!“

Alec Neumeyer

@alec_neumeyer

“OTTO has transformed how we manage SEO at Hydra. With just a few clicks, we can apply changes across multiple pages, drastically cutting down the time and effort required. The automation and AI integration allow us to quickly update essential SEO elements like titles and meta descriptions, significantly speeding up our workflow. It’s not just about efficiency; it’s about scaling our capabilities without scaling our headcount. OTTO has made our operations faster, our team more effective, and our client interactions more impactful.

This type of tool that touches so many areas of the business is going to make it a lot easier. It’s going to make it a lot easier to scale because it’s the outlays are consistent and the amount of effort that goes into it is consistent.”

Cynthia Saarie

@BestCopyNowAgency

“I can’t imagine moving forward in my industry without as much help as possible. OTTO looks to be a winner!“

Steve kaplan

@abdul_ahmed

“This is the SEO AI tool that helps you understand AI’s actual role across SEO. It’s quite well connected and they have Otto which does all your on-page work and some technical SEO for you by dropping one pixel no matter if you’re on WordPress or a custom headless Shopify store. The integration of AI and seamless unification of the parts of the tools and workflows are just excellent. And the intelligence blows the incumbent competition away, quite frankly. Their pricing is fair even for small businesses. This is not a paid comment and I was not incentivized in any way to leave this review. I believe in this company and their products and direction.”

Cohen

@cohen

“I just want to say Search Atlas brings me more joy than any company I work with. I logged in earlier and saw Press Releases added and a bunch of bugs fixed. You guys rock! Thanks for everything you do.”

Nancy Mikyska

[email protected]

“I now have an account with Search Atlas and am having a blast navigating and learning what can be done with Search Atlas and OTTO. Even bought up the Starter plan of Otto yesterday. And I’m blown away with you and everyone on your team’s absolute patience with my questions as I dive into Search Atlas/Otto. thank you. 😊”

Deploy Thousands of Web Page Automations in Just a Few Clicks with OTTO SEO

How to Install and Use OTTO SEO?

Connect OTTO SEO to Your Site Review SEO Optimizations and Fixes Deploy Your Changes Track the Impact

01. Add the OTTO pixel to your website header

Getting started with OTTO is as simple as adding a pixel to the header of any website. Simply copy the pixel from the tool and then paste it in your website header. Once the pixel has been added, connect your website to the OTTO dashboard by pressing, “Continue.” If the connection is successful, the message “OTTO SEO is Engaged,” will appear at the top of your dashboard. Slide the bar to turn off the tool at any time.

02. Review OTTO’s SEO audit of your website

OTTO will audit your website for the content quality, technical SEO health, and authority signals that matter most to ranking in Google. Check out the detailed report to see any issues identified on your website or areas of improvement for content. Review the report to better understand why OTTO is suggesting particular fixes or optimizations.

03. Tell OTTO which fixes or optimizations to deploy

OTTO will not make changes to your website without your permission. Select which fixes you want made to your website. Use AI to generate new page titles or meta descriptions. Don’t like an AI Output? Make edits and save your changes. Ready to go full throttle? Click “Deploy all,” and OTTO will make every optimization and deploy all fixes to get your website at optimal SEO health. Click “Roll back all,” to reverse changes at any time.

04. Track the Power of OTTO SEO with Report Cards

Want to see the impact of OTTO SEO? The SEO report card will track your website’s SEO health and strength before and after the tool is deployed. Know exactly the impact that SEO AI is having on your organic traffic generation and visibility. Plus, gain full confidence in the impact of AI to your SEO strategy and marketing efforts.

Frequently asked questions

What is OTTO SEO?

OTTO is an SEO automation tool that automates SEO best practices across any website. By adding a simple script to a website header, you can start deploying website fixes, content optimizations, and new content to a website directly from the OTTO dashboard.

Will OTTO SEO make changes to my website without my permission?

Absolutely not! OTTO will only make the technical fixes, content optimizations, or new content creation to your website when approved by you in the dashboard. Select with fixes or changes you want to deploy and rollback your changes at any time.

What is Search Atlas?

Search Atlas is an enterprise SEO platform that helps agencies write and publish SEO content faster. With over 40+ additional tools in the Search Atlas dashboard, marketers can access tools for other areas of their SEO campaigns and collaborate with agency team members on SEO projects and deliverables.

Can my agency white label Search Atlas?

Yes! If you want to give your clients access to tools like the content planner, learn more about white labeling the Search Atlas dashboard with your agency logo and branding. White labeling our SEO software dashboard can help your agency level up your customer experience and the performance of your client campaigns. Generate more revenue and retain more clients for your agency!

Will the OTTO SEO pixel impact my website speed?

Absolutely not! OTTO is designed to be lightweight and place no additional load on your website speed or page load times. If you need assistance adding the script to your website, reach out to our team for a detailed guide.

Is OTTO SEO suitable for all business sizes?

Yes, OTTO SEO offers various subscription levels tailored to different business sizes, from small startups to large enterprises.

What features are included in OTTO SEO?

OTTO SEO includes features such as automated technical optimizations, content management, meta tags optimization, schema markup implementation, and more.

What makes OTTO SEO different from other SEO tools?

OTTO SEO stands out due to its AI-powered automation capabilities, which streamline SEO processes, save time, and enhance overall website performance.

Can OTTO SEO improve my website’s search rankings?

Yes, OTTO SEO is designed to enhance your website’s search rankings by automating technical fixes and optimizing content with AI-driven strategies.

What happens if I need to stop OTTO — do I lose my changes or work? If you need to stop using OTTO, you have

to handle your SEO work already deployed:

1. Remove the pixel – OTTO makes SEO changes through the OTTO pixel using JavaScript and data hosted on our servers. If you remove the OTTO SEO pixel, those changes will no longer be applied on your site and the SEO work will be undone.
2. Activate Deep Freeze – This is the recommended option. It allows you to preserve all your current SEO changes exactly as they are, even after canceling the project. The fixes will stay live on the site as long as the OTTO pixel remains installed.

What’s Deep Freeze in OTTO SEO?

is an

that allows you to:

• Keeps all fixes in place as long as the OTTO pixel stays on the site.
• After 14 days, the project stops using your active site quota.

Deep Freeze helps protect your work and your client relationships —

if a client chooses to pause or cancel. How soon will OTTO impact my SEO?

Some users start seeing improvements in just a few days, while for others it can take a couple of weeks — it all depends on how aligned your fixes are and how frequently Google re-indexes your site. Think of OTTO like launching a rocket: if your strategy is aimed right, you’ll feel the lift-off fast and the momentum will only build from there.

Does OTTO work with Google My Business (GBP)?

Absolutely! OTTO has a full-featured GBP automation suite that lets you schedule posts, respond to reviews, manage Q&As, and even generate content using AI — all from one dashboard. It also flags issues with your profile and gives you a clean to-do list so you can boost your visibility and stay optimized without the guesswork.

Is OTTO compatible with WordPress, Shopify, Wix, etc.?

Yes — OTTO plays well with all CMS platforms, including WordPress, Shopify, Wix, Webflow, and even headless builds. Just install the OTTO pixel in your site’s header (don’t worry, we have step-by-step instructions to guide you), and you’re off to the races with powerful AI-driven SEO, no matter where your site lives.